Have you ever lost a big deal and wondered why and to whom? Ryan Sorley and his team can help fill in the blanks! Ryan is the founder and CRO of DoubleCheck Research, a leading third-party win-loss and churn analysis research firm located in Boston. Having spent over 15 years in the research and advisory space at firms such as Gartner and Forrester, Ryan found that a giant gap often exists between a seller's view on why a deal was lost and the true reasons behind the buyer's decision. Armed with this hypothesis, Ryan's mission is to enable B2B technology companies to make more informed business decisions by interviewing their buyers and exposing the real decision drivers behind each outcome.
Ryan is a regular speaker, podcast guest, and writer on the how-tos and benefits of win-loss analysis programs. Have a question on your win-loss program? email Ryan and his team at email@example.com.
Proudly supported by
Your logo could go here!
If you'd like to get your brand in front of attendees following the categories this speaker is talking about (on this page, via email and during each talk) contact us.