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Panel: Metrics, Analysis and Optimizing your PMM Team for Success

A talk by Asya Bashina, Igor Kranjcec and Saket Toshniwal
LinkSquares, Lemax and LOVOO

17 June 2021, 01:20 PM

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About this talk

This panel will discuss the crucial question of just how do PMM leaders prove the ROI of their teams efforts?

Covering details such as:

  • Getting buy-in to grow your team

  • What metrics to use to define your team's success?

  • Insight into setting KPIs and/or OKRs

  • How to optimize your PMM team to achieve success

  • Tools or MarTech you would recommend

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